Designed in Boston by a mom & her 5th-grade daughter

Gifts with a little bit of magic

Oversized, quick-dry beach towels personalized with your name, your team, or your kid's next birthday wish — handcrafted from Emily's wildest ideas to your doorstep.

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Personalized just for you

Add a name, a number, or a team — every towel is made to order.

Oversized 30″ × 60″

Plenty of room to stretch out at the beach, pool, or backyard sprinkler day.

Quick-dry & sand-resistant

Soft, absorbent microfiber that shakes off sand and dries in no time.

Family-made, with love

Every design starts as a sketch from our 5th-grade lead designer, Emily.

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World Cup Soccer Lover beach towel, floral soccer-ball print, wrapped around a woman poolside

$12.99 $25.99 50% off

World Cup Soccer Lover Gift

A quick-dry beach towel made for the summer of soccer — a fun, feel-good gift for the fan who's already counting down to match day.

Soft, quick-dry, sand-resistant fabric
Oversized 30″ × 60″
Makes a great gift for soccer-loving kids & adults

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Where mom's crafts meet a 5th grader's imagination

Welcome to ELLEMIR, the official headquarters of the "EE" family business in Boston. Founded by Elizabeth, and fueled by the boundless design inspiration of her 5th-grade daughter Emily, we turn Emily's wildest, most creative ideas into high-quality, fun designs — made with love, care, and a lot of family teamwork.

Elizabeth

Owner, Maker

The hands behind the operation — currently negotiating with her 5th-grade lead designer on exactly how much glitter is "needed."

Emily

Lead Design Consultant

In 5th grade and the official spark of inspiration. If a design makes you smile, you can thank her for it.

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